Why don't some people practice what they preach? Researchers reveal that a brain region called the ventromedial prefrontal ...

Most leaders recognize financial debt. Few recognize decision debt. Decision debt accumulates when a necessary choice is postponed, softened, delegated prematurely or wrapped in excessive analysis. It ...

People may think of survival as an individual act—every animal (and person) for themselves. But a new study from UCLA ...

Researchers identify PV neurons in the prefrontal cortex as the gatekeepers of drug addiction relapse, offering a new target for precision treatment.

Fourteen gamers played three hours of virtual soccer while drinking either plain or sparkling water. The sparkling water group stayed mentally sharp, committing significantly fewer fouls in-game, ...

Drug addiction carries an extremely high risk of relapse, as cravings can be reignited by minor stimuli even long after one has stopped using. Previously, this phenomenon was attributed to a decline ...

Many horse owners think the existence of the prefrontal cortex is a major controversy in equine science. It’s not. It’s just an area that’s riddled with misinformation. Curiously, most people—horsey ...

Evidence from behavioural neuroscience may help explain why some social media content is damaging for youngsters.