In the late 19th century, few things telegraphed yearning like a card adorned with paper lace, gold foil and a couple exchanging a coy glance. Today, such a card would evoke an eye roll. The evolution ...

For the artistry of her designs and her success at commercializing Valentine’s Day cards in the U.S., Esther Howland became known as the “Mother of the American Valentine.” Her distinctive cards are ...

Buying and receiving cards is one of the most beloved Valentine’s Day traditions out there. Nowadays, though, you can easily drop $10 or more on a Valentine’s Day card—especially one that includes ...