A laptop cooling pad might not be an upgrade to brag about, but it can help keep temps down, allowing you to get more mileage ...
I would put the fans in PWM mode in the bios, linked to the CPU temp. Then adjust curves as you see fit. For example, my case fans are something along the lines of CPU=<40c Fans=20% CPU=55c Fans=35% ...
I never considered cooling important enough in my first few PC builds, trusting cheap cases and stock coolers, and never looking at the CPU temps or fan curves. This approach might have worked for ...